William Massy held senior administrative positions at Stanford University during a long career there, including chief financial officer and associate dean of the Stanford Graduate School of Business. He is Professor Emeritus of Education and Business Administration at Stanford, and president of The Jackson Hole Higher Education Group, Inc. Bill founded the Stanford Institute for Higher Education Research in 1988. In 2000, his full-scale computer simulation of university behavior, Virtual U., was released by the Alfred P. Sloan Foundation. Bill is co-author of Planning Models for Colleges and Universities (1981), with David Hopkins. His most recent book is Honoring the Trust: Quality and Cost Containment in Higher Education (2003). Bill chairs the Forum on Higher Education Finance and serves on the Forum for the Future of Higher Education’s board. Bill has presented many papers at Aspen Symposia, including the Forum’s inaugural symposium in 1984. He earned his Ph.D. in economics from MIT.